26 Mar Success in São Paulo
Our partner dmc in Brazil, UPscale Eventos, worked on a very important product launch for a pharmaceutical company.
The main event was a technological and logistical challenge, because it was happening across 34 cities around Brazil simultaneously. While 200 guests were attending to the live launch in São Paulo, another 34 cities around Brazil connected to the same event remotely in real-time, thanks to superfast and reliable internet.
In every city the guests also enjoyed a lavish dinner while learning about this new product.
It was a hard work and a big success!
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